The ivyO Difference
When you work with ivyO, youll see that we do things differently from many of the other US university admissions consulting companies. Paraphrasing author Seth Godin, ivyO stands out like a “Purple Cow” for two reasons:

First, ivyOs service offerings are remarkably innovative, spearheaded by the ivyO TrailMap, a personalized Strategic Action Plan designed for US college-bound students. Each TrailMap, of no fewer than 50 pages of tailored analysis, strategies and recommendations, is individually customized for Grade 7-12 students who aspire to stand out from the crowded applicant pool and in due course, gain admission to highly selective universities in the US;

Secondly, the Purple Cows presence is easily spotted across ivyO's work, giving rise to The ivyO Difference, encapsulated by the 4 Cs:

At ivyO, only qualified counselors who are members of the National Association for College Admission Counseling (NACAC) work with ivyO students and their parents. NACAC is a highly respected association in the US college admission counseling profession. All ivyO counselors faithfully adhere to NACAC's Guide to Ethical Practice in College Admission.

While we have some undergraduate students among our valued staff members, they are not involved in counseling ivyO students or their parents.

Many of the other high-profile college consulting companies' websites say nothing about their fees. Perhaps they're worried that if their exorbitant prices were disclosed on their sites, potential clients will be scared off. That's why at their “free consultation”, their salesperson will profile you and try to talk you into signing a packaged service contract costing tens of thousands of dollars for "programs" that your student might not even need.
At ivyO, we're passionate about keeping counseling costs as affordable as possible for families. While we invest heavily in technology, R&D, and human capital — in particular, qualified and dedicated college admissions counselors we dont have any salespeople. Instead, we achieve exceptional value for families by leveraging technology and maintaining low margins.

Indeed, by leveraging technology, ivyO has leapfrogged the status quo and elevated efficiency to a whole new level. Case in point, it might take other college consulting companies countless meetings and expensive hours to gather information about their clients, often asking similar questions over and over again. Then those consultants incur even more time collating, recording and digesting the information. While such practices are clearly inefficient, those consultants won’t complain — it’s all chargeable hours — that means more dollars in the consultants’ pockets. But for the families, it’s like throwing money into a big, black hole.

On the contrary, by leveraging technology here at ivyO, all the data collection, data processing, and data management as depicted above are predominantly automated via our innovative and proprietary TrailMap Questionnaire. This initiative saves the ivyO team a great deal of time, and we pass on every dollar of those savings to our clients. That’s just another ivyO Difference — keeping the cost of college counseling as affordable as possible for families.

Moreover, it’s not in our corporate DNA to profile prospective clients. With ivyO, no one ever sits through a free consultation just to find out the cost of our services. It’s all clearly set out on our website.

Parents who are registered users of our site have full access to the ivyO Solutions page. Unregistered visitors can view the cost of our services on ivyO Bundled Solutions. If you have any questions about our service offerings, just send us a message.

ivyO counselors are not interested in “closing deals” for the sake of earning fat commissions. They choose to passionately focus on the work they love — delivering to families personalized ivyO Solutions.

As a renowned “Purple Cow,” ivyO promotes a fee structure that’s remarkably transparent, flexible and affordable. It's simply pay-as-you-go, and you keep full control over the amount of professional fees you invest with ivyO.

In short, you only pay for services that your student actually needs, nothing more. At ivyO, you'll never be asked to pay tens of thousands of dollars, years in advance, for "programs" your student might never need or even want.

With ivyO on your side, you no longer have to commit tens of thousands of dollars from day one. Cool.

Another compelling reason to choose ivyO is that once you acquire the bespoke TrailMap, you and your student will have a personalized playbook that provides powerful, effective and comprehensive guidance for your student's US university admissions journey, and you mightn't have to spend another dollar on college consulting fees. Period.

Compared to the exorbitant fees charged by some US university admissions consulting companies, the ivyO TrailMap represents a truly outstanding value proposition. As a cost-benefit analysis, it’s a no-brainer. That’s one of many reasons why so many students and parents tell us with great enthusiasm, “I want in,” as they sign up for their very own ivyO TrailMap.

Students and parents entrust us with their private, personal, and sensitive information; we take very seriously our responsibility to safeguard the confidentiality of their information and will never use it for marketing or promotional purposes. The only reason we access such confidential material is to enable us to diligently undertake our work for students and their parents.

One of our first tasks in working with you and your family is to ease your anxiety, stress, and fear with regard to college admissions. Don’t get us wrong, the US college admissions process is never a walk in the park, but it need not be a path of tension, turmoil, and tears.

While some unscrupulous operators seek to exploit your fear of college admissions, we help cut through the maze, the mess, and the myths of that daunting process.

Instead, we'll show you a new perspective, a fresh look from a different angle at the trail ahead; with unblemished clarity, you’ll see that choosing a college is a riddle with not one, but many solutions. In reality, there are more than a few universities where you will thrive, grow, and be happy and healthy. Once any undue pressure is reduced or removed, it'll become much easier for you to relax and actually enjoy navigating your way through the college admissions journey with crystalline clarity.

There you go, the 4 C's of the ivyO Difference

There you have it, the 4 C’s of the ivyO Difference, which epitomize the student-centric ways in which we conduct our work every day. Here at ivyO, we aren’t motivated by revenue or profit, but by our conviction to create a positive, meaningful and enduring impact in the lives of others. It gives us immense pleasure and satisfaction to see ivyO students, empowered by their remarkable TrailMap, and with the additional support readily available at BaseCamp, develop a deep sense of quiet confidence as they proudly stride towards and gain admission to their best-fit university.

NACAC - National Association for College Admission Counseling NACAC - National Association for College Admission Counseling

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